Samuel & Sons Opens New South Florida Showroom

Its eighth showroom worldwide brings a breezy, Florida-inflected lens to classic passementerie.

Samuel & Sons has expanded its footprint with a new showroom at the South Florida Design Park in Hollywood, Florida. The brand tapped designer Timothy Corrigan and Joseph Monsour to conceive the 2,200-square-foot space, where trimmings and indoor/outdoor materials are on display in a very Florida fashion. “When designing the Florida showroom, we paid homage to the company’s heritage, while incorporating a vibrant coastal feel,” Corrigan says. He also designed the NYC showroom. “We incorporated indoor/outdoor materials, used colorful trim, and created a fun but also tranquil environment.” Samuel & Son’s presence is already resonating locally, with its trimmings appearing in multiple rooms at this year’s Kips Bay Decorator Show House Palm Beach.